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Hahm Eun-jung
함은정 (엘시, ELSIE) @ 비욘드클로젯 20SS 컬렉션 기념 포토월 03.png
Hahm in 2019
Born (1988-12-12) December 12, 1988 (age 35)
Seoul, South Korea
Other names Elsie
Occupation
  • Singer
  • actress
Years active 1995–present
Agent Mask Studio
Musical career
Genres
Instruments Vocals
Years active 2009–present
Labels
Korean name
Hangul 함은정
Hanja 𤨒
Revised Romanization Ham Eun-jeong
McCune–Reischauer Ham Ŭnchŏng
Signature
Hahm Eunjung's signature.png

Hahm Eun-jung (born December 12, 1988), known professionally as Eunjung and also Elsie, is a South Korean singer and actress. She began her career at the age of seven as an entertainer in 1995, when she won the Little Miss Korea competition and debuted as a child actress in the same year in a television drama A New Generation of Adults (1995). Since then, she has taken on several roles in movies, television series and also being cast in various commercial films. After three years of training, she debuted as a member of South Korean girl group T-ara in July 2009 (and later its subgroup T-ara N4). She has won the Child Actor Award for her role in "Drama of The Year" multi-winner Land at the 2004 SBS Drama Awards. She was also nominated and won awards for comedies Coffee House (2010) and Dream High (2011), reality show We Got Married (2011–12), family drama Be My Dream Family (2021), and daily soap opera Love Twist (2021–22).'

She debuted as a solo artist by the name Elsie with her EP, I'm Good, on May 7, 2015, which went on to win her The Best Female Artist at V Chart Awards, China's largest video-sharing platform. Hahm's career extends beyond music and cinema—she has forayed into modeling, hosting, and TV. She has hosted over 15 events from the Dream Concert to the Grand Bell Awards and Jecheon International Music & Film Festival. In 2012, she hosted an episode of Saturday Night Live Korea along with S.E.S.'s Bada and Horan, which drew a rating of 1.444%.

Biography

Hahm was born in Sanggye-dong, Nowon District, Seoul, South Korea. Her mother, a graduate of Ewha Womans University, is a former piano teacher who works as Hahm's agent. While attending seventh grade, Hahm started taekwondo lessons and won three different competitions. Her mother made the decision to quit teaching and manage her career upon her high school graduation in 2007. Later that year, Hahm enrolled in Dongguk University where she took performance courses.

She is an only child and has been quoted as explaining, "My mother had me 10 years after she was married to my father, which seems more hurtful. Upon watching several famous performers in the past, she wanted to become an actress. Now that I have, she is very pleased I have acting as a priority. She believes her original prayers were answered."

Career

1995–2008: Career beginnings

In 1995, when Hahm was seven years old, she participated in the "Little Miss Korea" pageant and won. That same year, she appeared in the youth drama A New Generation of Adults (Hangul: 신세대 보고서 어른들은 몰라요), which aired on KBS. Afterwards, she had several minor roles in movies and dramas, along with being cast in a handful of commercial films.

In 2007, Hahm made appearances in a number of music videos. Namely, eighteen-year-old Hahm is featured in SG Wannabe's music video "Gasiri" (가시리) from Story In New York. Later that year, she would also be seen in F.T. Island's music videos: "Thunder" (천둥); "Only One Person" (한사람만), and "A Man's First Love Follow Him To The Grave" (남자의 첫사랑은 무덤까지 간다). She also appeared in the 2008 horror film Death Bell, where she plays a student who was murdered by her teacher.

2009–2012: Rising popularity

Hahm originally trained to be an actress, and later debuted as a member of T-ara in July 2009. She was the first leader of the group, until September 2010. Hahm featured in Davichi's music video "Time, Please Stop" (시간아 멈춰라) which was released on May 6, 2010. Her first major acting role since joining T-ara was in SBS drama Coffee House, which aired from May 17 to July 17, 2010. That same year, she was cast in the horror film White: Melody of Death.

Hahm's popularity began to rise in 2011 when she starred in the teen drama Dream High. The drama was a success and brought high domestic viewership ratings. It also gained popularity in other countries and won several international awards. From 2011 to 2012, she joined MBC's variety program We Got Married, pairing up with actor Lee Jang-woo. She won the Best Newcomer Award at the MBC Entertainment Awards. Hahm was then cast in historical dramas The King of Legend and Insu, The Queen Mother.

In June 2012, Hahm was confirmed to star in the drama Five Fingers. However, on August 22, it was revealed that she had been dropped from the drama. The Korean Actors Labor Union demanded that Hahm be issued an apology by the producer and crew. In February 2013, Yein E&M issued a formal apology for firing Hahm without notice. In October 2013, MBK Entertainment revealed that Eun-jung participated in the arrangement of T-ara's upcoming track "I Know The Feeling" from their newest EP Again. Deoksang Park, the composer of the co-title song proposed to Eun-jung to collaborate on the arrangement.

2014–2017: Return to acting and solo debut

Hahm made her return to acting in 2014, with SBS' weekend period drama Endless Love. In 2015, it was announced that Hahm was offered the lead role in the Thai romantic comedy Micro Love, making her the first female idol to star in a Thai film. In May, Hahm made her solo debut under the stage name Elsie. She released her first mini album I'm Good, with the lead single of the same name featuring K.Will. The Chinese version of her music video peaked at number two on YinYueTai's music video charts. On October 14, Hahm released the song Goodbye, as the soundtrack of T-ara's web-drama Sweet Temptation. The song was also included in her repackaged mini album, Goodbye, released on October 30. In 2016, Hahm was cast in Flowers of Evil, a thriller directed by Cho Sung-kyu. In 2017, Hahm was cast in MBC's daily drama, Sisters-in-Law, which premiered in April that year.

2018–present: New agency and solo career

In January 2018, Hahm confirmed her departure from MBK after her contract expired. In February, Hahm signed an exclusive management contract with UFO Production, making her the company's first-ever artist. UFO Production, a subsidiary of technology company Pobis TNC, is more known for producing the MBC TV weekend drama Money Flower. On May 24, it was confirmed that Hahm was cast in KBS's romantic comedy-drama Lovely Horribly, starring Park Si-hoo and Song Ji-hyo. On February 26, 2019, it was announced that Hahm would be the narrator for the Korea-Vietnam co-production documentary named The Muse Story, which will be broadcast on KBS World. On October 14, 2020, her label announced that Hahm will star in an upcoming film called "I will sing" as a singer.

Hahm was cast in the leading role of the TV drama Be My Dream Family, which aired on KBS1 every weekday from March 29, 2021,to October 1. The drama was well-received for its heartwarming portrayal of family dynamics. On July 15, Hahm left Cabin 74 after her contract expired. On September 27, Hahm signed a new exclusive contract with Management Koo. In 2021, along with Supernova's Gonil, Eun-jung took the lead role in short original drama Cell Division which was released on DramaX. The drama was also sold in Japan to multiple broadcasters—this includes streaming services like Amazon's Prime Video, Yahoo Japan's GYAO, music.Jp and Fuji TV's FOD. It premiered on KNTV Japan on May 26.

On February 15, 2023, Hahm was confirmed to be part of the main cast of JTBC's variety program Differential Class [ko] for its new season which premieres on March 5. Differential Class is an informative variety show that first aired in 2017, achieving a peak rating of 5%. The show has also garnered over 500,000 followers and more than 200 million views on YouTube. Later in the year, Eun-jung was cast in Kunio Shimizu's "Dressing Room" portraying the character "D". The play was well-received and its run was extended until May 28, 2023, for encore performances. According to FN News, the play received an Interpark rating of 9.8 and a high rate of repeat attendance, earning the nickname "acting power show" for its cast of professional actors.

On February 19, 2024, Hahm signed an exclusive contract with Mask Studio. In September 2024, Eun-jung was appointed as a judge for the 4th Geumcheon Fashion Film Festival which will be held in Geumcheon District from September 6 to September 9.

Other ventures

Endorsements and promotions

Hahm has modeled for several brands since before her debut as a singer. Her first-ever advertisement was a print-in ad for Korea's No.1 mineral water Jeju Samdasoo in 1998. In February 2011, Hahm, along with actor Kim Soo-hyun, was chosen as an exclusive model for clothing brand SPRIS. The brand is known to be the most preferred brand among young people: previous models include Lee Joon-gi, Kim Beom, and 2PM. The brand was promoted with a series of TV commercial films, including a 3-minute music-drama video featuring a newly recorded song by both Hahm and Kim called "Crazy4s", though the song was never officially released. In 2015, posters featuring Hahm as a model for Burger King were released all over Korea. She was the third T-ara member to endorse the restaurant after Hyomin and Jiyeon in 2014. In 2016, Hahm was selected as a model for Coca-Cola along with Yubin, Park Yoon, and Jo Se-hyeon. She attended several promotional events for the brand for 2 years from 2015, including its 130th-anniversary exhibition event.

Ambassadorships

Hahm has been selected as an ambassador for many institutions in several countries since her debut in 1995. This includes for the Ministry Of Agriculture, Food and Rural Affairs (2005), luxury brand Gold Elite Paris in Thailand (2016), Chunsa Film & Arts Awards Festival (2020), and Hattung's Aesop Fable Donation (2020) as Honorary Ambassador and participant. In 2011, she was appointed as the public relations and goodwill ambassador for the National Police Agency. She attended the 2011 National Warfare Guard Festival on March 8 where she received the ambassador award from Police Commissioner Cho Hyun-oh. The same year, she was appointed as an ambassador for ETN's audition show Global Super Idol in Thailand. To promote the show, she attended the show's first press conference on September 20. Eun-jung also acted as a mentor/judge for the competition.

When she represented South Korea in Brunei at the "Korea-Brunei 30th year Relations Ceremony" in 2014, she participated in the signing ceremony of the 500 billion won joint project between the two countries. In 2016, she was appointed as a public relations ambassador for her university Dongguk University. She attended the appointment ceremony on October 17 in which she received an appointment certification from the university's president. In 2017, as the public relations ambassador for the 9th Gangneung Coffee Festival, Hahm attended the festival's commemorative opening ceremony and received the talent ambassador plaque from the mayor of Gangneung.

Smile (book)

In 2016, Eunjung published her first pocket-book, Smile, which she wrote after filming her reality show What Should I Do? in Thailand. In the book, she describes her feelings and thoughts while traveling and working in the country. The reason behind the book's name is the singer's experience with Thai people who were constantly "smiling". The book was a limited release and was published in 3 languages (English, Korean and Thai). Hahm also designed the cover and the merchandise.

Philanthropy and activism

In 2016, Eunjung traveled to Thailand to volunteer to distribute food at Sanam Luang. In 2018, to celebrate her 30th birthday, Hahm held a charity event in Vietnam during which she met up with her fans, visited a nursing home and provided meals to 300 homeless people. She also gave gifts to 150 of her fans including bottles, photos, key chains and slogans that she made herself. She explained that her Vietnamese fans celebrated her last birthday which warmed her heart and inspired her to organize the event.

In August 2024, Hahm participated in "Daehan is Alive" campaign to celebrate the National Liberation Day of Korea. As a holder of a level 2 certificate in Korean history, she released a multi-lingual video introducing independence activist and poet Lee Yuk-sa in collaboration with Professor Seo Kyung-deok on August 14.

Discography

Extended plays

Title Album details Peak chart positions Sales
KOR
JPN
I'm Good
  • Released: May 7, 2015 (KOR)
  • Re-released: October 30, 2015 (Goodbye)
  • Label: MBK, LOEN
  • Format: CD, digital download
6
  • KOR: 9,000
8
Desire
  • Released: June 12, 2019 (JPN)
  • Label: Akatsuki
  • Format: CD, digital download
176
"/" denotes a that recording was not released in that territory.

Singles

Title Year Peak chart positions Sales Album
KOR
KOR Hot
As lead artist
"Wonder Woman" (with Hyomin, Seeya and Davichi) 2010 6
  • KOR: 2,300,000
non-album single
"I'm Good" (Hangul: 혼자가 편해졌어) (feat. K.Will) 2015 66
  • KOR: 56,972
I'm Good
"Goodbye"
  • KOR: 4,511
Goodbye
"Desire" (JPN) 2019 Desire
As featured artist
"Blue Moon"
(Seeya, Davichi and Black Pearl feat. Hyomin & Eunjung)
2008 Non-album singles
"N-Time"
(Hwang Jung-eum feat. Hyomin & Eunjung)
2009
"I Love You! Always Happy!"
(사랑해! '항상' 행복해! ) (BGH To feat. Eunjung)
2011 69 58
  • KOR: 172,335
"Cotton Candy" (Hangul: 솜사탕) (BGH To feat. Eunjung) 69 42
  • KOR: 291,580
Promotional singles
"Don't Forget Me" (Hangul: 나를 잊지 말아요) 2015
  • KOR: 15,441
Non-album singles
"Sweet Snow" (JPN) 2019
"White Destiny" (JPN) 2022
"*" denotes charts which did not exist at the time of release.

Soundtrack appearances

Song Year Album
"Coffee House" 2010 Coffee House OST (Director's Cut)
"White" 2011 White: The Melody Of The Curse OST
"Dragon Heart War" 2016 Seisen Cerberus OST (iQIYI)
"Shout To The Sky" 2018 My Secret Terrius OST Part.4
"You Are My Star" 2019 I Hate You! Juliet OST Part.3
"Coincidence" with (Basick) 2021 Recipe For Youth OST Part.1
"Throbbing Sometimes Beating" 2023 Apple Of My Eye OST Part 1 [ko]

Compilation appearances

Song Year Album Notes
"Not Everyone Can Love" (Live) (with Hyomin) 2013 Immortal Song: Singing a Legend Original song by Tae Jin Ah
"Faraway Home" (Live) (with Hyomin) 2014 Immortal Song: Singing a Legend (Lunar New Year Special) Original song by Na Hoon-a
"Still Have You" (Live) (with Hyomin) Music Trip Yesterday Episode 1 (College Song Festival) Original song by YB
"I Believe" 2023 Music In The Trip
"City Drive"

Other appearances

Song Year Artist Album
"Dangerous" (with Hyomin & Jiyeon) 2013 T-ara "Bunny Style"
"Two As One"
"Real Love" 2017 What's My Name?

Songwriting credits

Year Artist Song Album Lyricist Notes
Credited With
2023 Eun-jung "City Drive" Music in the Trip OST Part.4 Yes N/A Song recorded for reality show Music in the Trip

Filmography

Musical / Theatre

Year Title Role Notes Ref.
2020 Les Misérables Cosette Main role
2023 Dressing Room D

Narrating

Year Event Country Ref.
2013 UN World Peace Festival South Korea
2019 The Muse Story Vietnam

Concerts

Awards and nominations

Name of the award ceremony, year presented, category, nominee of the award, and the result of the nomination
Award ceremony Year Category Nominee / Work Result Ref.
Baeksang Arts Awards 2011 Most Popular Actress TV Dream High Nominated
China Film Art Festival Awards 2017 Popularity Award for Commercial Films Hahm Eun-jung Won
Gaon Chart Music Awards 2010 Best Selling Ringtone "Wonder Woman" Won
Instyle Korea Awards 2014 Star Beauty Award Hahm Eun-jung Won
2016 Won
KBS Drama Awards 2021 Best Supporting Actress Be My Dream Family Won
2022 Popularity Award Love Twist Nominated
Excellence Award, Actor in a Daily Drama Nominated
Little Miss Korea Contest 1995 Little Miss Korea Hahm Eun-jung Won
MBC Drama Awards 2017 Excellence Award (Actress) – Soap Opera Sisters-in-Law Nominated
Best New Actress Nominated
MBC Entertainment Awards 2011 Best Newcomer (Variety) We Got Married Won
Best Couple Nominated
SBS Drama Awards 2004 Child Actor Award Toji, the land Won
2010 New Star Award Coffee House Won
World Creators Awards 2022 Korea-China Culture Exchange Award – Grand Prize Hahm Eun-jung channel – Bilibili Won
Yahoo Asia Buzz Awards 2010 Asia's Buzz Artist – Female Hahm Eun-jung Nominated
V Chart Awards 2016 Favorite Female Artist – Korea I'm Good Won
Favourite Artist of the Year Nominated

Other recognitions

From Year Award Ref.
Korea National Police Agency 2011 Good Will Ambassador Plaque
Gangneung Coffee Festival 2017 Ambassador Award

Listicles

Publisher Year List Rank Ref.
Sports Seoul 2011 Best acting Idols 3rd
Nate 2012 Best Acting-Idols according to critics 3rd
Forbes China 2017 Global Idol Chinese Popularity Ranking 44th

See also

Kids robot.svg In Spanish: Hahm Eun-jung para niños

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Hahm Eun-jung Facts for Kids. Kiddle Encyclopedia.