Qualitative research facts for kids

Kids Encyclopedia Facts

Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation. This type of research typically involves in-depth interviews, focus groups, or observations in order to collect data that is rich in detail and context. Qualitative research is often used to explore complex phenomena or to gain insight into people's experiences and perspectives on a particular topic. It is particularly useful when researchers want to understand the meaning that people attach to their experiences or when they want to uncover the underlying reasons for people's behavior. Qualitative methods include ethnography, grounded theory, discourse analysis, and interpretative phenomenological analysis. Qualitative research methods have been used in sociology, anthropology, political science, psychology, communication studies, social work, folklore, educational research and software engineering research.

Background
Approaches to inquiry
- Philosophical traditions
- Sources of data
Data collection
Issues
- Trustworthiness
- Limitations of qualitative research
In psychology
See also

Background

Qualitative research has been informed by several strands of philosophical thought and examines aspects of human life, including culture, expression, beliefs, morality, life stress, and imagination. Contemporary qualitative research has been influenced by a number of branches of philosophy, for example, positivism, postpositivism, critical theory, and constructivism. The historical transitions or 'moments' in qualitative research, together with the notion of 'paradigms' (Denzin & Lincoln, 2005), have received widespread popularity over the past decades. However, some scholars have argued that the adoptions of paradigms may be counterproductive and lead to less philosophically engaged communities. In this regard, Pernecky proposed an alternative way to implementing philosophical concerns in qualitative inquiry so that researchers are able to maintain the needed intellectual mobility and elasticity.

Approaches to inquiry

The use of nonquantitative material as empirical data has been growing in many areas of the social sciences, including learning sciences, development psychology and cultural psychology. Several philosophical and psychological traditions have influenced investigators' approaches to qualitative research, including phenomenology, social constructionism, symbolic interactionism, and positivism.

Philosophical traditions

Phenomenology refers to the philosophical study of the structure of an individual's consciousness and general subjective experience. Approaches to qualitative research based on constructionism, such as grounded theory, pay attention to how the subjectivity of both the researcher and the study participants can affect the theory that develops out of the research. The symbolic interactionist approach to qualitative research examines how individuals and groups develop an understanding of the world. Traditional positivist approaches to qualitative research seek a more objective understanding of the social world. Qualitative researchers have also been influenced by the sociology of knowledge and the work of Alfred Schütz, Peter L. Berger, Thomas Luckmann, and Harold Garfinkel.

More recent philosophical contributions to qualitative inquiry (Pernecky, 2016) have covered topics such as scepticism, idea-ism, idealism, hermeneutics, empiricism and rationalism, and introduced the qualitative community to a variety of realist approaches that are available within the wide philosophical spectrum of qualitative thought. Pernecky also deals with some of the neglected domains in qualitative research, such as social ontology, and ventures into new territories (e.g., quantum mechanics) in order to stimulate a more contemporary debate about common qualitative problems, such as absolutism and universalism.

Sources of data

Qualitative researchers use different sources of data to understand the topic they are studying. These data sources include interview transcripts, videos of social interactions, notes, verbal reports and artifacts such as books or works of art. The case study method exemplifies qualitative researchers' preference for depth, detail, and context. Data triangulation is also a strategy used in qualitative research. Autoethnography, the study of self, is a qualitative research method in which the researcher uses his or her personal experience to understand an issue.

Grounded theory is an inductive type of research, based on ("grounded" in) a very close look at the empirical observations a study yields. Thematic analysis involves analyzing patterns of meaning. Conversation analysis is primarily used to analyze spoken conversations. Biographical research is concerned with the reconstruction of life histories, based on biographical narratives and documents. Narrative inquiry studies the narratives that people use to describe their experience.

Data collection

Qualitative researchers may gather information through observations, note-taking, interviews, focus groups (group interviews), documents, and artifacts.

Interviews

Research interviews are an important method of data collection in qualitative research. An interviewer is usually a professional or paid researcher, sometimes trained, who poses questions to the interviewee, in an alternating series of usually brief questions and answers, to elicit information. Compared to something like a written survey, qualitative interviews allow for a significantly higher degree of intimacy, with participants often revealing personal information to their interviewers in a real-time, face-to-face setting. As such, this technique can evoke an array of significant feelings and experiences within those being interviewed. Sociologists Bredal, Stefansen and Bjørnholt identified three "participant orientations", that they described as "telling for oneself," "telling for others" and "telling for the researcher." They also proposed that these orientations implied "different ethical contracts between the participant and researcher."

Participant observation

In participant observation ethnographers get to understand a culture by directly participating in the activities of the culture they study. Participant observation extends further than ethnography and into other fields, including psychology. For example, by training to be an EMT and becoming a participant observer in the lives of EMTs, Palmer studied how EMTs cope with the stress associated with some of the gruesome emergencies they deal with.

Recursivity

In qualitative research, the idea of recursivity refers to the emergent nature of research design. In contrast to standardized research methods, recursivity embodies the idea that the qualitative researcher can change a study's design during the data collection phase.

Recursivity in qualitative research procedures contrasts to the methods used by scientists who conduct experiments. From the perspective of the scientist, data collection, data analysis, discussion of the data in the context of the research literature, and drawing conclusions should be each undertaken once (or at most a small number of times). In qualitative research however, data are collected repeatedly until one or more specific stopping conditions are met, reflecting a nonstatic attitude to the planning and design of research activities. An example of this dynamism might be when the qualitative researcher unexpectedly changes their research focus or design midway through a study, based on their first interim data analysis. The researcher can even make further unplanned changes based on another interim data analysis. Such an approach would not be permitted in an experiment. Qualitative researchers would argue that recursivity in developing the relevant evidence enables the researcher to be more open to unexpected results and emerging new constructs.

Issues

A screenshot of a user coding text on NVivo

Trustworthiness

A central issue in qualitative research is trustworthiness (also known as credibility or, in quantitative studies, validity). There are many ways of establishing trustworthiness, including member check, interviewer corroboration, peer debriefing, prolonged engagement, negative case analysis, auditability, confirmability, bracketing, and balance. Data triangulation and eliciting examples of interviewee accounts are two of the most commonly used methods of establishing the trustworthiness of qualitative studies. Transferability of results has also been considered as an indicator of validity.

Limitations of qualitative research

Qualitative research is not without limitations. These limitations include participant reactivity, the potential for a qualitative investigator to over-identify with one or more study participants, "the impracticality of the Glaser-Strauss idea that hypotheses arise from data unsullied by prior expectations," the inadequacy of qualitative research for testing cause-effect hypotheses, and the Baconian character of qualitative research. Participant reactivity refers to the fact that people often behave differently when they know they are being observed. Over-identifying with participants refers to a sympathetic investigator studying a group of people and ascribing, more than is warranted, a virtue or some other characteristic to one or more participants. Compared to qualitative research, experimental research and certain types of nonexperimental research (e.g., prospective studies), although not perfect, are better means for drawing cause-effect conclusions.

Glaser and Strauss, influential members of the qualitative research community, pioneered the idea that theoretically important categories and hypotheses can emerge "naturally" from the observations a qualitative researcher collects, provided that the researcher is not guided by preconceptions. The ethologist David Katz wrote "a hungry animal divides the environment into edible and inedible things....Generally speaking, objects change...according to the needs of the animal." Karl Popper carrying forward Katz's point wrote that "objects can be classified and can become similar or dissimilar, only in this way--by being related to needs and interests. This rule applied not only to animals but also to scientists." Popper made clear that observation is always selective, based on past research and the investigators' goals and motives and that preconceptionless research is impossible.

The Baconian character of qualitative research refers to the idea that a qualitative researcher can collect enough observations such that categories and hypotheses will emerge from the data. Glaser and Strauss developed the idea of theoretical sampling by way of collecting observations until theoretical saturation is obtained and no additional observations are required to understand the character of the individuals under study. Bertrand Russell suggested that there can be no orderly arrangement of observations such that a hypothesis will jump out of those ordered observations; some provisional hypothesis usually guides the collection of observations.

In psychology

Community psychology

Autobiographical narrative research has been conducted in the field of community psychology. A selection of autobiographical narratives of community psychologists can be found in the book Six Community Psychologists Tell Their Stories: History, Contexts, and Narrative.

Educational psychology

Edwin Farrell used qualitative methods to understand the social reality of at-risk high school students. Later he used similar methods to understand the reality of successful high school students who came from the same neighborhoods as the at-risk students he wrote about in his previously mentioned book.

Health psychology

In the field of health psychology, qualitative methods have become increasingly employed in research on understanding health and illness and how health and illness are socially constructed in everyday life. Since then, a broad range of qualitative methods have been adopted by health psychologists, including discourse analysis, thematic analysis, narrative analysis, and interpretative phenomenological analysis. In 2015, the journal Health Psychology published a special issue on qualitative research.

Industrial and organizational psychology

According to Doldor and colleagues organizational psychologists extensively use qualitative research "during the design and implementation of activities like organizational change, training needs analyses, strategic reviews, and employee development plans."

Occupational health psychology

Although research in the field of occupational health psychology (OHP) has predominantly been quantitatively oriented, some OHP researchers have employed qualitative methods. Qualitative research efforts, if directed properly, can provide advantages for quantitatively oriented OHP researchers. These advantages include help with (1) theory and hypothesis development, (2) item creation for surveys and interviews, (3) the discovery of stressors and coping strategies not previously identified, (4) interpreting difficult-to-interpret quantitative findings, (5) understanding why some stress-reduction interventions fail and others succeed, and (6) providing rich descriptions of the lived lives of people at work. Some OHP investigators have united qualitative and quantitative methods within a single study (e.g., Elfering et al., [2005]); these investigators have used qualitative methods to assess job stressors that are difficult to ascertain using standard measures and well validated standardized instruments to assess coping behaviors and dependent variables such as mood.