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Alex Gonzaga-Morada
Born
Catherine Mae Cruz Gonzaga

(1988-01-16) January 16, 1988 (age 36)
Taytay, Rizal, Philippines
Alma mater University of Asia and the Pacific(BS)
Occupation
  • Actress
  • host
  • singer
  • YouTuber
  • author
  • entrepreneur
Years active 2006–present
Agent
  • Star Magic
    (2006–2008; 2013–2020)
  • Talent5
    (2009–2013)
  • Brightlight Productions
    (2020–2023)
Spouse(s)
Mikee Morada
(m. 2020)
Parent(s)
  • Carlito Gonzaga
  • Crisanta Cruz-Gonzaga
Relatives Paul Soriano (brother-in-law)
Family Toni Gonzaga (sister)
Musical career
Genres
Instruments Vocals
Years active 2015–present
Labels Star Music
Associated acts Toni Gonzaga
YouTube information
Years active 2017–present
Genre Comedy
Subscribers 13.1 million
Total views 1.3 billion
Associated acts
Subscriber and view counts updated as of April 15, 2022.
Spouse of Councilor of Lipa City, Batangas
Assumed office
2020
Councilor Mikee Morada

Catherine Cruz Gonzaga-Morada (Tagalog pronunciation: [gɔnˈsaga mɔˈɾada]; born January 16, 1988), professionally known as Alex Gonzaga, is a Filipino media personality, host, comedian, actress, businesswoman, singer, enabler, and vlogger. She played the lead role of Diane Santos on the Philippine television drama series Pure Love..

Early life

Alex Gonzaga was born Catherine Cruz Gonzaga on January 16, 1988, in Taytay, a first-class densely populated municipality of Rizal, to spouses Crisanta "Pinty" Cruz and then-incumbent Vice-Mayor Carlito "Bonoy" Gonzaga. Her elder sister is TV host and actress Toni Gonzaga.

Alex graduated from the University of Asia and the Pacific with a Bachelor of Science in Child Development and Education.

Personal life

In November 2016, Gonzaga began dating Lipa City councilor Michael "Mikee" Morada. On January 16, 2020, Gonzaga announced on Instagram that she and Morada were engaged. On January 17, 2021, Gonzaga announced on her YouTube channel that she and Morada have been married in a private wedding at the Gonzaga residence in Taytay since November 2020.

In a vlog uploaded to her YouTube channel on October 24, 2020, Gonzaga and her family tested positive for COVID-19, and she shared how they recovered from the virus.

In 2021, Gonzaga was pregnant with her first child, until she suffered a miscarriage. In October 2023, she suffered a second miscarriage.

Career

2006–2012: Early works

Gonzaga started her career on ABS-CBN for the sitcom, Let's Go!, where she played the role of Alex, which also became her personal nickname. Her role lasted until the series' fourth season called Gokada Go!. After her departure from the sitcom, she was cast in different dramas on the same network, such as Pangarap na Bituin, Your Song and My Girl.

In 2008, Gonzaga transferred to TV5 and became one of the hosts for the talk show, Juicy!. She played a lead role in the 2011 soap opera Babaeng Hampaslupa. Further roles on the network include BFGF, P.S. I Love You and Enchanted Garden.

2013–2019: Breakthrough

Gonzaga returned to ABS-CBN in April 2013. She was a co-host for the Philippine version of The Voice. She also served as a guest host for the Philippine version of Big Brother on its All In season. During the pilot episode of PBB: All In, Gonzaga was revealed to be the third and final celebrity housemate to enter the Pinoy Big Brother house, following collegiate athlete Michele Gumabao and actress Jane Oineza. She was given the title as "Sassy Sister ng Rizal". During a diary room session with Big Brother, Gonzaga turns out to be actually a celebrity houseguest and was tasked to avoid revealing the information to the other official housemates. After staying in the Big Brother house for two months, she returned to the "outside world" on June 14, 2014, and she was replaced by internet sensation Cheridel Alejandrino, also known as "Elevator Girl". Gonzaga went on to play her most major role as the lead character Diane Santos in the hit drama series Pure Love, a Philippine adaptation of Korean drama 49 Days, co-starring Yen Santos. Pure Love aired from July to November 2014.

She was also part of the comedy gag show Banana Split, and also starred in the drama anthology Maalaala Mo Kaya for two episodes. She then released her novel book Dear Alex, Break na Kami. Paano? Love Catherine (2014), under ABS-CBN Publishing, Inc. The novel received positive reviews from fans and critics alike, most complimenting the novel's "break-up" concept and enjoying its humor. A film adaption for the novel was reported to be in the works, with Gonzaga sharing interest in casting Luis Manzano, John Lloyd Cruz and Piolo Pascual for the film adaption.

She was also cast on her first film under Star Cinema, The Amazing Praybeyt Benjamin (2014), one of the official entries to the 40th Metro Manila Film Festival. The film was commercially successful and achieved the milestones for having the highest-gross on opening day of any local film and the title of being one of the highest-grossing local film of all time in the Philippines. The film received mixed to negative reviews from critics. Zig Marasigan from Rappler described the film in his movie review as "a brainless, hyper-stylized and utterly ridiculous family comedy."

Gonzaga released her debut studio album I Am Alex G. (2015) with the studio album's lead hit single, "Panaginip Lang", under Star Music. The studio album had a grand launch at Eastwood Central Plaza on March 22, 2015, and a concert, AG from the East: The Unexpected Concert, which was later on held at the Araneta Coliseum to support her studio album on April 25, 2015. She had another major project as the lead star of the fantasy series Inday Bote, a TV adaptation of the classic Filipino film of the same title. She also took hosting duties in the original, local dance competition show Dance Kids, alongside Robi Domingo.

2020–2023: Return to TV5 during the COVID-19 pandemic

After the shutdown of ABS-CBN and loss of the network's franchise, Gonzaga returned to TV5 and was one of the main hosts of Brightlight Productions's variety show Lunch Out Loud (Tropang LOL), which aired from October 2020 to April 2023.

Filmography

Film

Year Title Role Notes Ref.
2007 I've Fallen For You Samantha Film debut
2014 The Amazing Praybeyt Benjamin Gundina Galamiton Official entry for the 40th Metro Manila Film Festival
2015 Buy Now, Die Later Chloe Narciso Official entry for the 41st Metro Manila Film Festival
2016 My Rebound Girl Rocky
2018 Nakalimutan Ko Nang Kalimutan Ka Jaz Cruz
Everybody Loves Baby Wendy Wendy iWant film
Mary, Marry Me Mary Anne "MA" Lagman Official entry for the 44th Metro Manila Film Festival
2020 Love the Way U Lie Stacey Likauko Netflix Film and Viva Films
2021 The Exorsis Daniella "Dani" Raymundo Morales Viva Films; official entry for the 47th Metro Manila Film Festival
2022 The Entitled Belinda Buenavista Netflix Film

Television

Year Title Role
2006–2007 Let's Go! Alex Sy
2007 Gokada Go!
Pangarap na Bituin Chorva Ayala-Gomez
Your Song Presents: Sana Ngayong Pasko Anna
2008 My Girl Christine
Your Song Presents: Without You Jen
Mars Ravelo and Jim Fernandez's Tiny Tony Michelle
Maynila Various roles
2008–2009 Lokomoko
Your Song Presents: My Only Hope Cefelita "Fifi" Madrigal
2009–2010 Everybody Hapi Cathy
2010–2011 BFGF Maria Claridad "Claring" Malinao
2011 Babaeng Hampaslupa Grace Mallari Wong / Elizabeth Wong-See
Regal Shocker: Piano Amanda
2011–2012 P. S. I Love You Andrea Tuazon
2012 Regal Shocker: Manananggal Rina
2012–2013 Enchanted Garden Diwani Olivia / Aya Malfora
2013 Toda Max Laila
Maalaala Mo Kaya Various roles
2013–2015 Banana Split
The Voice of the Philippines Host
2013–2020 ASAP Host / Performer
2014 Pinoy Big Brother: All In House guest
The Voice Kids Host
Pure Love Diane Santos
2015 Pablo S. Gomez's Inday Bote Inday Catacutan
2015–2016 Dance Kids Host
2016 Pasión de Amor Jenny (finale episode)
Game ng Bayan Host
2017 I Can Do That
2017–2020 I Can See Your Voice Sing-vestigator
2018 Star Hunt: The Grand Audition Show Host
2018–2019 Pinoy Big Brother: Otso
2019–2020 Home Sweetie Home: Extra Sweet Mikee Montes
2020 The Voice Teens Host
2020–2023 Lunch Out Loud
2021–present Alex Asks Host

Music videos

List of music videos as lead artist, showing year released and directors
Title Year Director(s) Ref.
"Panaginip Lang" 2015 Andrei Antonio
"Break Na Tayo" Jasper Salimbangon
"Unbound"
(with Marion, Morissette and Kidwolf)
2016 Frannk Lloyd Mamaril
"Chambe" 2018 Jasper Salimbangon
"Chambe"
(Christmas remix)
"Sissums"
(with Toni Gonzaga)
"Tipints" 2019 Fifth Solomon
"Please Lang"
(featuring Toni Gonzaga)
Jasper Salimbangon
"G"
(featuring Perea Street)
"Amfee"
"Amfee"
(Performance video)
"Amfee"
(Vertical video)
"WKT"
(featuring Arvey)
2021 Alex Gonzaga and Edrex Clyde Sanchez

Discography

Extended plays

List of extended plays, with selected details
Title Details
I Am Alex G.
  • Released: 2015
  • Label: Star Music
  • Format: Digital download, 12"

Singles

List of singles, showing year released and album name
Title Year Album
As lead artist
"Panaginip Lang" 2015 I Am Alex G.
"Break Na Tayo"
"Chambe" 2018 Non-album single
"Sissums"
(with Toni Gonzaga)
Mary, Marry Me OST
"Tipints" 2019 Non-album single
"Please Lang"
(featuring Toni Gonzaga)
Himig Handog
"Amfee" Non-album singles
"WKT"
(featuring Arvey)
2021
As featured artist
"Unbound"
(Marion featuring Alex Gonzaga, Morissette and Kidwolf)
2016 Non-album single

Chart performance

List of other charted songs, with selected chart positions and album name
Title Year Peak chart positions Album
PH
Hit Chart
Pinoy
"Panaginip Lang" 2015 8 6 I Am Alex G.
"Chambe" 2018 8 5 Non-album single
"Tipints" 2019 16
"Amfee" 16

Concerts

  • AG from the East: The Unexpected Concert (2015)

Written works

  • Dear Alex, Break na Kami. Paano? Love Catherine (2014)
  • Dear Alex, We're Dating. Tama, Mali?! Love Catherine (2016)
  • Sissums (2018)

Awards and nominations

Year Award Giving Body Category Nominated Work Results Ref.
2013 27th PMPC Star Awards for TV Best Comedy Actress Banana Nite Nominated
Best Talent Search Program Hosts The Voice Kids Won
Anak TV Awards Makabata Stars N/A Won
2014 28th PMPC Star Awards for TV Best Talent Search Program Hosts The Voice of the Philippines Won
Best Comedy Actress Banana Nite Nominated
2016 12th USTv Awards Students' Choice of Reality/Game Show Host The Voice Kids Won
Anak TV Awards Makabata Stars N/A Won
2019 MOR Pinoy Music Awards LSS Hit of the Year "Chambe" Nominated
PMPC Star Awards for Music Female Recording Artist of the Year Nominated
Song of the Year Nominated
2020 Eastwood City Walk Of Fame Celebrity Inductee N/A Won
PUSH Awards Popular Digital Star Won
2nd VP Choice Awards YouTuber of the Year Won
CICP Spotlight Awards YouTube Superstar Won
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